top of page

Customer Service Aptitude Profile 

The Customer Service Aptitude Profile evaluates the applicant in terms of: customer service strengths, potentialstrengths, and areas that need development. Validity scales identify applicants who have an unusually positive or unusually negative style of self-presentation—and the scores of those applicants are automatically adjusted. In addition, the report includes recommendations for training and motivation. This assessment will help you evaluate candidates applying for customer service positions as well as identify training/motivational needs for current employees. 

The Customer Service Aptitude Profile (CSAP) is an adaptation of the Sales Achievement Predictor and measures personality traits that are critical to success in customer service and customer service-related positions. The report describes characteristics related to customer service potential and performance, such as diplomacy, cooperativeness, patience, and assertiveness. The customer service test contains 140 items and is written at a sixth-grade reading level. Validity scales identify applicants who exaggerate strengths or minimize weaknesses — and automatically adjusts the scores of those applicants.

The CSAP presents an overall recommendation about an individual's suitability for customer service work, as well as a listing of his or her relative strenghts and weaknesses in eight skills and behaviors associated with good customer service performance. Because many customer service roles include a sales component, specific scores that focus on a person's disposition towards sales-related activities are also provided.

 

Construct Validity: CSAP scale scores have been compared with a number of external measures of similar individual characteristics, including the Sixteen Personality Factor (16PF) and the Edwards Personal Preference Schedule (EPPS) scales; these comparisons provide very strong support for the construct validity of the CSAP scales.

Predictive Validity: The CSAP overall score is based on a combination of personality traits that have been shown to be critical for success in customer service and customer service-related jobs. These traits include cooperativeness, personal diplomacy, and patience. CSAP scores have been shown to correlate with job performance for customer service representatives in a wide variety of industries, and can also be used to screen candidates for related positions such as bank tellers, front-of-house workers in the restaurant industry, receptionists, and more.

Reliability: The estimated test-retest reliabilities for CSAP scores range from .67 to .90 and are well within acceptable psychometric limits.

For more detailed validity information please see the SalesAP manual.

bottom of page